Frequently Asked Questions

We hear these questions every day from small business owners just like you. If you don't see your question answered here, reach out to us — we answer our own calls and emails.

Getting Started

What does your process look like from start to finish?
Our process starts with a free initial consultation where we discuss your business goals, your target audience, your budget, and your timeline. We ask a lot of questions because the only way to build a great website is to truly understand your business first. From there, we move into the design phase, where we create a custom website design tailored specifically to your needs. You review the design, provide feedback, and we refine it until it feels right. Once the design is approved, we build out the full site with your content, images, and branding. You get a chance to review everything, make changes, and add or remove any features before we publish. We test the site across every major browser and device to ensure everything looks and works perfectly. After launch, we provide ongoing support, maintenance, and updates as needed.
How much does a website cost for a small business?
Costs vary depending on the size and complexity of your project. A simple brochure-style site with a few pages is different from a full eCommerce platform with dozens of products and payment processing. We provide a custom quote based on your specific needs during the initial consultation. Our pricing is designed specifically for small business budgets — we believe professional web design should be accessible, not reserved for companies with six-figure marketing budgets. Contact us for a free, no-obligation quote tailored to your project.
What kind of websites do you build?
We build virtually any type of website a small business could need. Our primary focus is on service-based businesses — plumbers, electricians, landscapers, dentists, lawyers, cleaners, contractors, restaurants, and retail shops. We also build sites for eCommerce, professional services, real estate agents, fitness professionals, and more. If you run a small business, we can build you a website that looks professional and generates leads. We do not typically work on enterprise-level or large-scale custom web applications, but for the vast majority of small businesses, we are the right fit.
Can I see examples of your work before I commit?
Absolutely. We publish detailed case studies that walk through specific projects, including the challenges we solved and the results we delivered. If you want to see something even more specific to your industry, just ask — we can share relevant examples during your consultation.
How long does it typically take to build a website?
Most small business websites take 2-3 weeks from start to launch. The design draft is usually ready within the first week. The remaining time is spent populating content, making revisions, testing, and finalizing. The biggest variable is how quickly you can provide your content — photos, text, logos, and any specific details you want included. If you have everything ready to go, we can move faster. The key is communication. We keep the process moving by setting clear milestones and sticking to them.

SEO and Content

What exactly is SEO and why does it matter for my business?
SEO stands for search engine optimization. It is the practice of improving your website so it ranks higher in Google, Bing, and other search engines when potential customers search for the services you offer. When someone searches for \u201cplumber near me\u201d or \u201cbest coffee shop in [your city],\u201d the businesses that appear on the first page get the overwhelming majority of the clicks and calls. SEO is how you get your business onto that first page. Without it, your website is essentially invisible to the customers who are actively searching for what you provide. For local small businesses, SEO is one of the highest-return investments you can make because it targets people who are already looking for your services.
How can I tell if my website needs SEO work?
The most obvious sign is that your website is not appearing on the first page of Google for searches related to your business. If you search for your service plus your city and do not see your business in the top five to ten results, you are missing out on potential customers. Other signs include declining website traffic, a high bounce rate, or pages that are not indexed by Google at all. You can use free tools like Google Search Console and Google Analytics to check your current performance. If you are unsure, we offer SEO audits that give you a clear picture of where your site stands and what needs to improve.
What are the most important factors for ranking well in search?
Google uses hundreds of ranking factors, but the fundamentals are relatively straightforward. Your website needs to load quickly, especially on mobile devices. Your content needs to be original, useful, and directly relevant to what people are searching for. Your site needs a clear structure with proper title tags, meta descriptions, and header tags. You need backlinks from other reputable websites that point to yours as a trusted source. And for local businesses, your Google Business Profile needs to be fully optimized and actively managed. Google also considers user experience signals — if people visit your site and leave quickly because it is hard to use or does not answer their question, that hurts your rankings.
Do you write the content for my website or do I need to provide it?
We offer professional copywriting services as part of our website packages. Our writers conduct research on your industry, your competitors, and your target audience to produce content that is well-written, informative, and optimized for search engines. If you already have content you love, we can integrate it and optimize it for SEO. If you need content written from scratch, we handle that too. Every piece of content we produce is reviewed and edited to ensure it meets professional standards before it goes live on your site.
Is SEO something I do once or is it ongoing?
SEO is absolutely an ongoing process. Google updates its search algorithm hundreds of times each year, and your competitors are actively working on their own SEO. If you stop investing in SEO, your rankings will gradually decline as others surpass you. We recommend monthly SEO maintenance — fresh content, updated keyword targeting, new backlinks, and technical adjustments — to keep your site competitive. Think of SEO like maintaining a vehicle. You would not change the oil once and expect the engine to run forever. SEO requires the same ongoing attention to keep delivering results.
Will I receive reports on my website performance?
Yes. We provide detailed monthly reports that cover traffic statistics, keyword rankings, backlink growth, and other key performance indicators. Each report is customized to your specific website and goals. We do not send generic spreadsheets. Our reports are designed to be clear and actionable, so you can see exactly what is working and where we are focusing our efforts.

Pricing and Policies

Do you offer any discounts for specific groups?
We offer discounts to veterans, active-duty military, first responders, and educators. If you qualify, simply let us know when you reach out and we will apply the discount to your project. It is our way of giving back to the people who serve our communities.
Are there any hidden fees I should know about?
No, absolutely not. The quote we provide covers everything from design and development to testing and launch. We will never surprise you with unexpected charges. If additional work is needed beyond the original scope, we will discuss it with you thoroughly before proceeding. You will never see a bill for something you did not approve.
What is your refund policy?
Because our services are digital and custom-built for each client, we do not offer refunds once work has begun. That said, your satisfaction is critically important to us. We include a thorough revision process in every project to ensure you are happy with the final result. If something is not right, we fix it. We would rather invest the extra time to get it right than leave a client unsatisfied.
How will I receive my invoices?
We send invoices via email through a secure third-party billing system. Each invoice includes a detailed PDF outlining the services rendered and the payment terms. If you need invoices sent to a different person on your team, just let us know and we will add them to the billing distribution.
What are your payment terms for different types of services?
Our payment terms depend on the type of service. For project-based work like website design, we require a 50 percent deposit to begin and the remaining 50 percent upon completion before the site goes live. For hourly work, we invoice weekly and payment is due within seven days. For ongoing monthly retainers like SEO or maintenance, payment is due on the first day of each service month.
What happens if I need to cancel my service?
You can cancel at any time with no penalty. When you cancel, we will create a full backup of your website and provide a download link. We will also turn off auto-renewal for your hosting and domain. The backup will remain available for 30 days, after which it may be permanently deleted. If you decide to come back later, there is a reactivation fee to restart services. We never want you to feel locked in — if our services are no longer the right fit, we make it easy to leave with your data intact.

About Arbor Green Design

What happens after my website is launched? Do you provide ongoing support?
Yes. We offer ongoing support and maintenance packages to all of our clients. This includes content updates, security monitoring, plugin and software updates, regular backups, performance optimization, and technical support. You do not have to worry about your site breaking or falling behind — we handle it. If something needs to change or a question comes up, you call or text us directly. No support tickets, no chatbots, no automated phone trees.
What are your hours and how quickly will I hear back?
We are a small team, so we do not have rigid office hours. Someone is usually available from around 9 AM to 5 PM Monday through Friday. If you reach out outside of those hours, send us an email or a text and we will get back to you as soon as possible — typically within a few hours, always within one business day.
Where are you located?
We operate primarily online, which allows us to keep our costs low and pass those savings on to our clients. We are based in Central Texas and serve small businesses nationwide. If you are in the Gatesville, Killeen, Temple, or Waco areas, we can also meet in person if needed.
What areas do you serve?
We primarily serve the Central Texas area from Killeen to Waco and Austin to Houston. However, we work with small businesses all across the country. Our entire process — consultation, design, development, SEO, and ongoing support — can be handled remotely. Location is not a barrier to working with us.
How can I get in touch with you?
The easiest way is to call or text us at 682-233-3330. You can also email [email protected] or fill out our contact form. We answer our own phone and respond to every message personally. No automated systems, no runaround.
How do I get started?
The best way to get started is to reach out. Give us a call, send a text, or fill out our contact form. We will schedule a free, no-obligation consultation to discuss your project, understand your goals, and give you a clear picture of what working with us looks like. From there, if it feels like a good fit, we get started.
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